Project details
Miller Genuine Draft
Miami, Florida
Photographer
Styling & Effects
Category
Branding, Photography, Product
Branding project and ad pitch for Miller Genuine Draft’s campaign “It’s Miller Time.”
The brief was to increase public awareness of the company’s online campaign.
Together with the AD and lead photographer, I coordinated live management of the image stream, visual effects, product staging, and set lighting.
I acquired new techniques and used my knowledge of composition from photography to produce a professional ad campaign for a national brand.